Museums around the world offer visitors the ability to learn on the go with their very own customized mobile apps.
Tour guides are quickly becoming ancient history, as mobile apps are providing visitors with interactive tours of the country’s most esteemed museums. Helping users to better understand everything from classical art to prehistoric fossils, the tools on our phones are quickly becoming essential resources for intrepid museum-goers.
Walking through an institution like Washington D.C.’s Smithsonian can be overwhelming. The massive American history museum has hundreds of exhibits, ranging in subject from aeronautics to archaeology. Not long ago, it was all but mandatory for visitors to join walking tours led by a certified tour guide. With the rise of smartphones, though, things are changing rapidly.
Today, you can simply download one of the Smithsonian’s several dedicated apps and explore the museum on your own terms -- based on which exhibits you visit, the apps will provide a stream of curated content specifically relevant to your interests. For example, the Infinity of Nations app gives users the ability to explore the Smithsonian’s National Museum of the American Indian with a guided mobile tour available in both English and Spanish. According to the app’s description, visitors will be able to “explore objects specially selected for their aesthetic, cultural, and historic significance.”
The Smithsonian isn’t the only museum offering visitors a mobile app experience. The Museum of Jewish Heritage in New York City also offers a downloadable app for tourists to explore 19th century New York through the eyes of Jewish poet Emma Lazarus. The app, Emma Lazarus: Poet of Exiles, facilitates walking tours of the city using GPS recognition to lead sightseers to 19 historic sites throughout the borough of Manhattan. At each new location, visitors listen to audio commentary and flip through slideshows that explain the site’s significance.
As more and more famed museums develop mobile apps, they’re finding that visitors really enjoy the degree of control and interactivity the digital tools add to their learning experience. So what’s next?
Although mobile apps like the ones these museums publish are popular, they come with a hefty price tag attached. According to Astegic, developing an app can cost anywhere from $6,000 to $100,000 depending on its complexity. That’s why small businesses that want to create dedicated apps for their customers are turning to DIY platforms like AppMakr.
Museums hoping to develop their very own app can get many of the same features from AppMakr that they would from hiring a pricey development team to build the app from scratch. Maybe the Smithsonian can cover massive development costs, but smaller, local museums can now provide visitors with the same interactive experience for a fraction of the cost.
An app is crucial to cutting costs and streamlining operations for businesses everywhere. And while it may be a modern phenomenon, even institutions deeply invested in the past are getting onboard. So check out AppMakr today!
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